The importance of metrics in Email Marketing
One of the tools most used in Digital Marketing strategies and in many cases as part of the Content Marketing strategy is email marketing. The effectiveness of this tool is one of the highest...
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What is the best day of the week to send emails?
Customer acquisition via e-mail has quadrupled in the past four years and currently 7% of customers brands have come to them in this way. The email marketing professionals try to improve this tool acquisition...
Brands have finally realized that you have to measure what really matters
Measure the ROI remains the main headache of brands, although maturity in the sector has enabled them to achieve significant progress in this regard. When knowing the ROI in Social Media main thing is to...
5 of the biggest new trends in commercial flooring solutions
Office design is an important part of business branding, so that it creates the right impression for visitors and employees. Getting the right flooring is essential as it needs to be practical and hard-wearing....
Do we really know what a Fan?
Singers, actors and footballers have thousands of fans, teenagers who idolize them. In fact today there is a kind of global big league teams made up of fans of the young stars struggling to defend...
Online marketing is very different
Always the first steps you take are quite important and this is especially true for organizations that create (or revise) your online strategy. Most online strategies quickly materialize into practical plans detailing how internal...
The increasingly important mobile devices for e-mail marketing
Smart devices are an effective and profitable way to reach customers and convert, especially in the case of e-mail marketing. The report published by Yesmail Interactive indicates that 15% of the sales recorded by e-mailing...
4 Factors that determine our influence on the net
If we want our company stand out from the competition it is important to work the ability to influence consumers. In the current context we must not only be efficient in the development of business...
The greatest benefits of Social Media arrive when it is generated and share quality content
The Social Media Marketing is a lot of Buzz, but Michael Pranikoff, director of PR Newswire, firmly believes that companies need to remember that the greatest benefits of the social web, arrive when distributing...
Social Media agencies do not exploit the potential of advertising on social networks for their customers
While continuing to increase the number of advertising agencies and marketing Social Media campaigning for their customers through social networks, many of these agencies still untapped potential of advertising in this type of media....
