Online video is the type of content most demanded by online users. On average, Internet users in the United States spend 19 hours consuming online videos. It is important to note that these videos are not...
For many companies, 2020 is a symbolic goal to create strategies and plans to reach that date. All experts agree that marketing will have undergone a profound transformation in both its foundations and its methods...
Since the June 12 Facebook officially implemented the use of hashtags within your time line, companies have begun to include it in your content strategy in this social network. Thus, the recent report of Simple Measured and indicated...
We start by defining the two protagonists of this entry. SEO (Search Engine Optimization) is the process, by various techniques, to improve the visibility of a website in the results of different search engines. The Content Marketing is to...
Businesses currently operating in the tough economic climate will be thinking of where savings can be made and areas that can be cut back on. Don’t be tempted to think you can manage without...
I recognize it! I am a fan of Social Media, and as such, consumers of all kinds of information, theories, practices, innovations and good examples.So far, and everything I’ve read and experience, I have taken...
In the same way that the legendary balm Fierabrás – as you know readers of Don Quixote – promised to cure all ills and known diseases, many companies rush to social networks and or...
As a nation we love cake. Jam doughnuts, iced buns, chelsea buns, lardy cakes, cream slices – the list could go on. We have cake with tea, when we celebrate and someone in the...
Content marketing is already one of the pillars of the marketing strategy of companies. This is an effective practice that can get quality contacts a non-intrusive way. This is its main differential value compared to traditional...
90% of smartphone users use it daily to access the internet. 53% of them uses it as a primary resource for information. 68% use it to find information about products. A purchase activity ending in a number...
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