At this point no one doubts the importance of the mobile environment and its importance for companies, brands and sellers. The new habits and trends of consumers highlight the increased use of mobile devices as...
One of the trends on the rise is the so-called Facebook commerce (or f-commerce). This is the placement of applications that allow opening a point of sale within the user’s favorite social network. Through them, companies can convert...
Every business needs to have an effective marketing strategy, but for startups this is particularly important. No matter how great your products or services, if your potential customers don’t know about your existence, then...
Computer numerical controlled (CNC) milling is a revolutionary way of creating and cutting products from raw and rough material. The computer numerical part means that for the first time all angles of the milling...
We could define Social Branding as the new discipline that deals with brand building from an authentic Social perspective and sensitivity. Bearing in mind that for most companies, the presence in Social Networks and Corporate Social Responsibility...
With the end of the Christmas campaign, more hopeful sales come than ever. After four years of setbacks, it is estimated that in 2012 spending on sales will increase for the first time since the...
Social purchases have their own psychology because the thoughts that support the work of shopping, playing in turn with our cognitive prejudices. Psychologists have defined six important rules present in the psychology of consumers and...
34% of US and Canadian consumers say that they will never buy products through a page of a seller on Facebook, compared to 19% who considered the opposite (9% who will do it and...
The implementation of social media for customer interactions has helped SMEs increase their effectiveness in establishing new relationships and initiating conversations, and due to the increased use of these media is being gradually adopted,...
My friends say “coaches” that asking the right questions is essential to achieve the objectives. The problem management experts also say that the first thing to do to solve them is to identify them clearly. However,...
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