Category: Business Ideas

“The Internet can help us significantly boost customer service” We live in a world where there are many companies from the same sector that are increasingly competing in a more global market. Virtually no...

The marketing landscape is changing at a pace never before seen. Facebook and Twitter are gaining more popularity every day, as we have never seen with other platforms; Smartphones are being sold like hot cakes and...

The new study conducted by eDigitalResearch, shows that while the use of m-commerce is increasing in the UK, consumer satisfaction with mobile retail sites is falling. About half of the British owners of Smartphones...

Thinking about record keeping for your small business finances is often a task that always gets moved to the bottom of the pile. But it is incredibly important to make sure that you are...

Office Genie interviewed nearly 1,500 British workers and discovered that most offices do not meet the needs of the modern employee. 74 per cent of the interviewees said they were not provided with a...

Lunch options can seem limited during a hectic day at work, whether you have a repetitive packed lunch or overpriced food from local vendors. A canteen dedicated to employees can seem an ideal solution...

We have seen how, over time, brands have had to put their batteries in the attention of consumers. They are all looking for the emotional connection with their clients today. But my question is, are you...

What is the profitability generated by a sale? In general, it depends on many factors (prices, discounts, associated costs, commissions, taxes, etc.). On this occasion we will focus only on the cost of ‘Capturing’...

This is a somewhat schizophrenic story about a market research consultant who wanted to know the deepest secrets of the consumer, with which to triumph in the world of marketing and business strategy, as...

A new study by BtoB magazine indicates that Social Media Marketing is increasing among companies and commercial brands. As expected, the LinkedIn professional network is cited as the top platform for many of the respondents....