Maybe your efforts are concentrating on fighting against the current: in going against the concepts in which social media marketing achieves the desired successes. The first thing to point out, above all, is that the...
Public Relations are a set of strategic communication actions, which aim to strengthen links with different audiences, listening to them, informing them and persuading them to reach consensus, fidelity and support of them in...
When companies analyze and prepare an action strategy in Social Media, they should also devote a significant portion of the online marketing plan to ROI. It is a current topic with many opinions, from...
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