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5% of reviews, ratings and reviews are false 0

5% of reviews, ratings and reviews are false

We all know that the three Rs of social consumer Rating, Review, Recommendation (Rating, Critical Recommendation) govern today’s world of digital commerce and our journey as customers to purchase. But when we try to find which hotel...

Facebook users, hashtags indifferent to brands 0

Facebook users, hashtags indifferent to brands

Since the June 12 Facebook officially implemented the use of hashtags within your time line, companies have begun to include it in your content strategy in this social network. Thus, the recent report of Simple Measured and indicated...

Don't cut the cleaning 0

Don’t cut the cleaning

Businesses currently operating in the tough economic climate will be thinking of where savings can be made and areas that can be cut back on. Don’t be tempted to think you can manage without...

Standing Out in the Marketing World at Christmas 0

Standing Out in the Marketing World at Christmas

The most wonderful time of the year is also the most competitive. When trying to promote your business, Christmas can be a fantastic opportunity to capture your audience’s imagination and attention. However, with plenty...

Do not talk about Starbucks and Lady Gaga 0

Do not talk about Starbucks and Lady Gaga

I recognize it! I am a fan of Social Media, and as such, consumers of all kinds of information, theories, practices, innovations and good examples.So far, and everything I’ve read and experience, I have taken...