After the Second World War the concept of marketing developed around what was called (The four P’s), this is planning for the right product, price, place and promotion. Then consumer orientation was born, that...
According to the advertising investment index “I2p”, advertising investment in television continues to maintain its vitality and consolidates once again as the medium of communication in which companies and advertisers invest the most with...
Advertising spending among UK companies and advertisers continues to increase. According to the report developed by the IAB, in collaboration with PricerwaterhouseCoopers and the ARM, online advertising revenue increased by 10% during the first...
As a social media enthusiast, any innovation that applies to this field attracts me and interests me. I am one of those who do not settle for little and I analyze the evolution of these...
No matter if you’re renting out your first flat or your fiftieth, the one thing on top of every landlord’s mind is maintenance. You want to ensure your tenants are comfortable and happy in...
IBM highlights how predictive analytics solutions-focused on statistical methodology and data mining-can help companies improve management with their customers, both when designing more precise strategies for portfolio expansion, and to prevent and avoid dropouts...
Traditional advertising based on large image campaigns seems to have remained small for Pepsi, which has opted to reduce its advertising investments by 20 million dollars, which will be used for social projects in...
If you’ve decided it’s time to hire a cleaning service for your office premises, then that’s a great step towards improving the health and well-being of your employees and encouraging better productivity. There are...
A term widely known in the Anglo-Saxon marketing is “The Content Is A King”, Internet is used as a powerful means of obtaining information by most visitors so that without a doubt on the Internet the...
Multiplica, consulting specialized in online marketing, will hold the seminar on May 16: ?? Measurement & Persuabilidad ??. During the day the latest trends in measurement and persuabilidad online will be exhibited Multiplica organizes a...
Micropayments, a market with great growth potential
13 Jul, 2018
