2018’s hottest office design trends
Office Genie interviewed nearly 1,500 British workers and discovered that most offices do not meet the needs of the modern employee. Image Credit 74 per cent of the interviewees said they were not provided...
Author: ru55el
Are there downsides to an office canteen?
Lunch options can seem limited during a hectic day at work, whether you have a repetitive packed lunch or overpriced food from local vendors. Image Credit A canteen dedicated to employees can seem an...
On the hunt for the consumer: Brand Myopia?
We have seen how, over time, brands have had to put their batteries in the attention of consumers. They are all looking for the emotional connection with their clients today. But my question is, are you...
Companies that have a website grow by 17%
The Internet has modified the rules and the dynamics of the industry. Within the segment of companies that increased their sales, the average annual growth of those that have a website was 17%, compared to...
The 5 Steps of a Risk Assessment
When you need to carry out a risk assessment in the workplace, the Health and Safety Executive provide guidance on 5 important steps to carry out: Identifying the hazards Every employer has a duty...
5 low-cost actions to impact your customers in after-sales
What is the profitability generated by a sale? In general, it depends on many factors (prices, discounts, associated costs, commissions, taxes, etc.). On this occasion we will focus only on the cost of ‘Capturing’...
A fable: ‘The genie of the lamp does not exist, stupid’
This is a somewhat schizophrenic story about a market research consultant who wanted to know the deepest secrets of the consumer, with which to triumph in the world of marketing and business strategy, as...
Social networks: Powerful tools to improve customer service
Given the current great competitiveness, service customers are more important than ever and the reputation of a company has never been so vulnerable. Social networks like Twitter, LinkedIn or Facebook have leveled the playing field...
eBay will acquire the local advertising provider
eBay, the largest free classified ads portal, moves not to lose the trail of new technologies and the rise of the internet and mobile commerce with a new strategic acquisition.
The many inventors behind the invention of television
Most inventions can be sourced back to a single inventor. A person whose name goes down in history as the brains and inspiration behind a ground-breaking idea or product. TV, however, did not come...
